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Reasons why you should use Google Workspace to elevate you business

There’s a strong chance that your team already uses Google to communicate, whether they use Gmail, Google Duo, or Google Drive to share documents and presentations with coworkers or with friends and family. These apps’ consumer versions, which are available for free, make it simple for teams to connect and work together. What makes it worthwhile to upgrade your small business to Google Workspace (formerly G Suite for Business)?

The simple answer is that Google Workspace gives your company more features and control, enabling you to secure documents and data, collaborate more successfully, and utilise cutting-edge tools and features to give your workers the best possible productivity.

You can benefit from full digital transformation with the aid of Google Workspace, including the capacity to operate in novel ways that enable distant and hybrid work settings.

What is G Suite?

G Suite was first introduced in 2006 under the moniker Google Apps for Your Domain. Later, in 2016, it was relaunched as G Suite. G Suite was a collection of web applications created to improve productivity, teamwork, and communication. Applications from the G Suite were accessible on any device with an internet connection and were made available through the Google cloud.

Many G Suite users would contend that the cloud-based platform was among the top options for productivity. While productivity apps like Docs, Sheets, Sites, Keep, Forms, Calendar, and Slides contributed to enhancing cooperation and efficiency, technologies like Hangouts, Gmail, and Currents enabled successful communication. Additionally, Google Drive allowed G Suite users to save files and retrieve information at any time, anywhere.


Over 5 million organizations use Google Workspace now, and thousands more join every week. It is a global service with a track record of scalability. For instance, Google Drive and the email service Gmail both have more than a billion users combined.

Cost Reduction

The suggestions from Google are really profitable. The SaaS model of Google Workspace is based on pay-per-use, which reduces the requirement to increase server capacity, storage, etc., as is frequently the case with clients’ on-premise solutions. Instead, you only pay based on how many people use the system. We should also highlight the Google solution’s scalability, which enables customers to quickly and easily implement its services on a big scale at their discretion. Solutions in Google Workspace are updated automatically. Since there is no client installed on the user’s workstation, there are no fees associated with updating versions, adding features or fixing bugs, doing maintenance, or even installing security upgrades. In a Total Economic Impact (TEI) research, Forrester Consulting found that a 3-year ROI rate of 331% was obtained by eight customers who adopted and implemented Google Workspace.


Google defines its entire marketing strategy as “100% web: Business apps that leverage Internet services and can be accessed through a browser.” Without the need for the user to be “connected” to a certain device, anything can be accessed using a browser from any device. They can safely access their information from any place and on any device of their choice. There are also native apps for iOS and Android that work well on touch screens and smaller devices. This mobility does not imply that it is impossible to work offline when the network is down because files and messages are synced to enable offline work.


To help clients comply with legal requirements, Google developed Google Workspace to uphold strict privacy and security standards and industry best practices. Google makes clear contractual commitments about data ownership, information use, security, accountability, and transparency. Additionally, Google regularly submits to a number of external audits. These neutral auditors look into Google’s data center operations, controls, and infrastructure. FedRAMP, SOC1™, (SSAE-16/ISAE-3402), SOC2™, SOC3™, ISO27001, ISO 27017, and ISO 27018:2014 are only a few of the audits and standards mentioned above. Google Workspace also adheres to the principles set forth in the EU General Data Protection Regulation (GDPR) and the recommendations put forth by the Article 29 Working Group.


The Google platform is continuously evolving. A quick and agile development cycle allows administrators and users to take advantage of new features as soon as they become available, which results in weekly updates to its functionality. This makes it feasible for enterprises to fully leverage technology without having to worry about managing its creation, implementation, or ongoing operations.